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Step 1 - The IDEAL System Step 2 - Front End Features Step 3 - Backend Features Step 4 - Done for You Designs Step 5 - Packages & Pricing

Front End Features

(what everyone sees)

Professional Design

professional design

Whether you choose a 'done-for-you' design or upgrade to a custom design, it's professional through and through. Each design is based on the I.D.E.A.L. system and is designed to drive more people to your door or get them to call you.

Home Page

Home Page

Usually, a professional design comes with 2 page templates: (1) A visually intense home page, and (2) a less visually intense, more focused inner page. Here's an example. First, you impress them when they first find you; then you focus them and get them to call you or visit. The inner page needs to be a reflection of the home page as far as look-n-feel goes, but it's all about the words on the page at that point.

Contact Form

contact form

You'll have a dedicated 'Contact Me' form on your site. It has error checking to make sure you get good data & you can require as many pieces of info as you want, i.e., first name, last name, phone, email, comment, etc.
The form is easy to look at, easy to fill out, and will help people fill it out correctly by checking it as they go.
See 2 examples here

Private Lessons Page

private lessons page

This is one of your money pages. You tell them what you can teach, how you teach, what they can learn, how they'll feel, why they should study with you, etc. When they hit this page, you want to give them all the info they need to buy.

Unlimited # of Pages

unlimited number of pages

Got an idea for a page that I don't have listed here? Just add it!
It's as easy as a few mouse clicks, and you're off to the races. Don't be limited by your website.

Search Engine Friendly Page Names

search engine friendly page names

Getting the URLs of all your pages to be in a nice, readable fashion for Google is a cinch with the IDEAL system. If someone wanted to say, "Did you check out that picture of you at XYZ Dance Studio?" The address simple, "Just visit www.XYZDance.com/gallery".
A lot of sites are ugly URLs like this: www.XYZDance.com?id=123.
This is hard for the user AND for the search engines. We've got you covered.

Calendar Page for Your Classes & Events

calendar of classes and/or events

We have GoogleCalendar integration becuase Google has spent big bucks on their calendar and have done it right. ie if you have a class everyone Monday, enter that tell, tell it it repeats on Mondays & you're done. It's a traditional grid format that has class & event listings that people can click on for more information. The calendar will be customized to your site design and will match seamlessly. Click here to view an example.

Newsletter and/or Autoresponder Ready

newsletter autoresponder ready

Connect with people. Your students, potential students, and fans will see a simple signup box on every page. They'll sign up for your newsletter and keep a relationship with you. Everyone can easily subscribe and unsubscribe to/from the mailing list on your website -all hands off to you. Your site works for YOU.

Photo Gallery

custom photo gallery

Let's face it, people love to look at pictures. It's a great way for them to feel more involved, be more involved, and share their studio experience with their friends and family. Current students love it, and prospective students love to see all the fun you guys are having.

See a screenshot here

Jack Rabbit Dance Integration (Optional)

Jack Rabbit Dance integration

Jack Rabbit Dance is big player in the studio management space and payment processing for dance studios. Students can easily visit your site, sign up for a class, and then pay for it. Again, your site works for YOU.
Check out JackRabbit

MindBody Online (Optional)

MindBody Online

MindBody Online is a super slick new kid on the block when it comes to dance but not when it comes to taking online registrations:

  • Online Book & Pay
  • Ecommerce
  • Client Management
  • Staff Management
  • Marketing Tools
  • Business Reporting

Check out MindBody Online for a special deal

 

Studio Director Integration (Optional)

Studio Director

From their site:

"Web based dance studio software and gymnastics software. It's ideal for dance, gymnastics, martial arts, yoga and fitness studios that want to take advantage of today's state-of-the-art technologies to save time, lower costs and increase revenues."
Check out Studio Director

Dance Management Software (Optional)

There are many more dance studio management software programs on the market. We can integrate with any of them. Here are a few others we've found. If yours is NOT on the list, we'll figure out how to integrate with it no charge!

Class Juggler Integration (Optional)

Class Juggler

From their site:

Why is ClassJuggler Right For You?

  • It's Internet-based. Available anytime and anywhere you need it
  • No software to install, free set-up, and free upgrades
  • Get up and running fast with our Set-up Wizard
  • Provide your customers with self-service & online class shopping
  • Avoid mistakes & save time with our powerful billing system
  • Bill your customer's by credit card with a single click
  • Track and manage hundreds of classes with our smart scheduler
  • Create dozens of professional reports with our fast report system
  • Print over 20 predefined Avery® brand labels
Check them out here

Anti-Spam Emails

downloadable media

Safely display your email address on the website for people to contact you (like this: info@RealDealDanceWebsites.com) without worry about spambots sucking it up.
Making it easy for people to contact you is so, so important. What could be easier than clicking your email address and having it open up their email program?
In fact, if you wanted to contact me right now, just click the link above and see how it works. I'd LOVE to hear from you.

Address on Every Page

Jack Rabbit Dance integration

They will find your studio address on each and every page at the bottom. One, it let's your customers find you easily. Two, it helps Google know where you are so you show up when someone is searching for you in your city. See an example

City Names (if Applicable)

downloadable media

If you live in a town where you can pull students from several surrounding towns when they search on the internet, we can run a list of city names across the footer of your site. This helps Google determine where you are so it knows when to put you up when someone searches. And, it helps people living in those towns know they can come to you. See an example

Facebook Integration

Easy Social Media Website Integration

One the biggest and most visited sites on the planet! We make it very easy for your customers to share you with their friends - and they usually do. Potential customers see the social proof of all the people you 'Like' you and just have to join for themselves.
See an example

GoogleMaps

downloadable media

Beside every address in your site, there will be a clickable link that will open up in GoogleMaps with the address to your studio. They can then put in their own home address and get customized driving directions to your studio. Google Map Video Explanation

Video Integration

video

We're a visual art form so people just *have* to see what we're up to right?! No problem. Imagine being able to just fire up a program on your PC or Mac and drop-n-drop videos on it, fill out the relevant info and then just have it appear as a video gallery on your site? It's just that easy. ;)
See a video gallery example
(each one of those thumbs is a video. When the user clicks on one, it opens in a new screen & begins to play.)


Extra Features (small additional fee, great features)

Online Store

online store

Sell stuff from your websites (shoes, CDs, Performance DVDs, Instructional DVDs, etc) without the hassle of a full blown eCommerce store. It's great because you manage your online store in the same place you manage your website. It's basically just adding a page, throwing in a price, a weight, and you're good to go.
Click here to see full details

Click for Next Step

Business goes up


Testimonials

"His focus is being the best. He possesses the most coveted techniques in the online industry – from web design, to online marketing, to lead generation...He is my one stop shop for all my web needs."

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"Your consistent attention to detail is of tremendous importance to me, as it is to my clients.  Our company is a premier entertainment agency, and as such we have very high expectations for everyone with whom we work.  Your level of service meets and exceeds those expectations.

I have received high accolades about your dancers, from our small corporate events, up to the large annual ball that we’ve done."

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